The Fluxx Ops
09 · Social Queue

Social
queue

Generate, review and schedule platform posts. Approved posts push to Metricool.

Instagram
08:00 · 13:00 · 19:00
1080×1350 (portrait)
Facebook
10:00 · 14:00 · 20:00
1200×628 (landscape)
LinkedIn
08:30 · 12:30 · 17:30
1200×628 (landscape)
TikTok
18:00 · 21:00 · 23:00
1080×1920 (vertical)
Pinterest
11:00 · 15:00 · 19:00
1000×1500 (portrait)
Social strategy · confirmed 26 April 2026

Channel ownership

Who owns what. Scheduling tool: Metricool (Advanced, ~€36/mo). Whole team likes every post on launch. DM replies rotate between Anna and Jayne.

Instagram
Main feed Anna
Stories Jayne

Anna sets story themes. Stories can be auto-planned via CSV.

Facebook
Main feed Anna autopost
Stories Jayne

Second FB page proposed as Fluxx Club community page — to be discussed.

LinkedIn ×2
Personal (Fluxx News) Jayne warmer, conversational
Business Page (Fluxx Features) Jayne formal editorial

Two posts per article: personal profile (News) + company Page (Features). Both via Metricool CSV.

TikTok
Main feed Anna autopost
Short-form Jayne

Anna starts bespoke videos when capacity allows.

Pinterest
All pins Anna Jayne

Automated per-article pins (3 per article, approval-gated) plus native bulk CSV for board population at scale.

Generate posts

Create social media copy for all platforms. Start with an article URL or drop in an image/video, choose a voice, and we'll draft Instagram, Facebook, LinkedIn (News + Features), TikTok, and Threads posts for your review.

Voice
Paste an article URL, image or video to generate posts for all platforms

Bulk generate
Backlog

Runs Claude against articles that don't yet have generated social posts. Each article produces 10 platform posts (~£0.04 in Claude tokens). Newest articles first. Run a batch, check the result, run again.

Total articles
Generated
Backlog
Last run
Export
Metricool CSV

Downloads a Metricool master CSV. One batch per day starting from the date you pick. Self-routed posts and Pinterest posts are excluded by default (Pinterest has its own pipeline).

posts will be in the CSV. Nothing to export. Approve some posts first, or switch to "All non-rejected".
Schedule grid · baked into Metricool CSV export
Pinterest 08:00 / 12:30 / 20:30
IG / FB Stories 12:30 / 19:00
Threads 13:00
TikTok Stories 18:30 / 20:30
LinkedIn ×2 08:30 (Tue–Thu) · News + Features
Self routing not exported
◐
manual on Anna's plate
These are Self-routed (Instagram main feed + TikTok main feed). Anna posts them directly inside each app, never via the CSV. Trending music on TikTok, sound cues on Instagram main feed, those happen in-app.

Loading queue...

Generate posts
Drop in content

Bulk-generate one post per image from an R2 folder. Single platform only. Ideal for repurposing archive content.

One post per image. ~£0.02 per image in Claude API costs.

Pinterest bulk runs through the Image Gallery's Generate Pinterest CSV flow.

Edit post

Switching swaps the "Fluxx Feature:" / "Fluxx News:" prefix at the top of the copy. For a full rewrite in news tone (or a fresh take on any post) use Regenerate copy below.

Uses the current voice and (for LinkedIn) the framing dropdown above. Replaces copy, hashtags and CTA — review then click Save Changes to commit.

LinkedIn tagging is unreliable via API — verify manually before posting.

Self-routed posts stay in ops as drafts but never appear in the Metricool CSV.